With record breaking revenue of R1.5 trillion generated by the gambling companies, it is a cause of celebrations for company owners and shareholders alike, but bad news for the taxi industry and local communities.
The costs of generating excessive profits by these companies has a sad human face written on it. It just shows how deep people have fallen into the deep hole of gambling.
There is little doubt that we have become a nation of gamblers driven by an urge to gamble our way out of poverty. The negative impact of gambling in society can never be underestimated. It has reached a crisis point, and something need to be done right now!
The gambling situation has become so dire – the allure of easy and quick money is causing so much damage in the taxi industry that gambling dangers are being masked by promises of riches and good life.
The taxi industry by its nature of being a daily cash generative business has become a natural target by some of these unscrupulous gambling companies targeting taxi drivers and commuters alike.
The slick marketing campaigns often tempt taxi drivers to participate in gambling activities with the hope of generating extra income or supplementing daily takings in an effort to meet checking’s targets on a bad business day.
The unfortunate part is that there can only be one winner amongst many losers.
Gambling has been normalized and glamourized as a lifestyle though these marketing and advertising campaigns.
We urge government to intervene and regulate gambling activities across.
